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Launch Day
February 24th– 12 PM EST / 6 PM CET / 5 PM GMT
New styles, new colors, and a limited-edition Comfort graphic tee—Define 2.0 is back and better than ever.
New styles to lift in.
Feel feminine. Look strong.
HOW TO STYLE
Get ready.
- 1. Mark your calendar for February 24, at 5 pm GMT / 6 pm CET / 12 pm EST. Check your time zone to stay on track.
- 2. Sign up for our newsletter and set up your Women’s Best account o be ready for a fast, easy checkout.
- 3. First come, first served—no restocks this time, so don’t miss out!